“The Blueprint III” is the title of the new album by Jay-Z and sees the light on September 11. For now, the new product was advertised with “DOA (Deaht of Auto-Tune)” (here the video official), that song was meant to promote the new disc and provide a taste of what will be the new work of rapper.

This piece decant “death of self-tune” technique created date of registration to which “destroys” the many voices of our favorite artists: in the view of Jay, we should return to a type of hip hop / r ‘n’ b pure without the use of this methodology. So if these are the conditions of the new album, is certainly part with right foot.

Now comes the official confirmation that the real first single of the new work is “Run This” sung in collaboration with Rihanna and produced by the great Kanye West. You can listen to the song from the next Friday.